Frisco Celina Prosper Real Estate

Frisco evolving into destination city

May 19, 2009
Dallas Business Journal

The City of Frisco says a recent study show it pays to focus on the North Texas city’s value as a destination for tourists.

A new report commissioned by the Frisco Convention & Visitors Bureau found than in 2008, the city received $1.24 billion in direct visitor spending from 4.33 million visitors. Those visitors included 3.83 million day-trippers who live in other parts of the Dallas-Fort Worth area and within a 200-mile radius.

Full story